Sales Letter Editing
Sales Letter Editing is all about the big picture. It calls for a careful microscopic examination of every single word.As words together knit a sentence; sentences together generate paragraph and paragraphs together craft architecture of a written piece. While drafting articles for print media we need to do editing and proofreading. As any error found in the written piece will be laid at the writer’s doorsteps. Sales Letter Editing deals with detection and rectification of errors in writing.
The first and foremost step for editing is to read the written piece aloud and test it on ears and we are sure to find some false notes. We can scrutinize the construction of phrases, grammar, punctuations flow of words , repeated use of words, and ratio of “we” and “you” used carefully. Sales Letter Editing enables us to judge impact of written word. Apart from finding mistakes it also lends us the opportunity to add new ideas, solutions, new headlines, and new quotations. We can even delete some unnecessary lines or sections included in the letter.
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Sample Sales Letter